Why adding Chinese language content is important

Chinese are now the number 1 spending tourists worldwide, and they are keen to read and learn more about your product and destination. Likewise, if you are-not already providing this information or your web site can-not be seen by Chinese search engines then there are plenty of other-tourism websites to choose from.

Adding Chinese translated content is not difficult, nor is it expensive. Adding further digital marketing aimed at Chinese tourist will help to drive more traffic to your destination.

How to get started?

If you are a large or small tourism operator or destination then we are here to help. To get started China Sales Co. provides quality Chinese translation services, Alipay accounts and Chinese customer service for your destination. For clients with these in place we provide China SEO and China SEM digital marketing and Social Media marketing services. Contact China Sales Co. now to get started today! Websites and payment systems normally allow 30 days for design, build, Alipay account paperwork and paperwork and testing.

Hosting your Chinese content also needs to take into account of "the great fire wall." This greatly affects loading speed for viewers and also may even be blocked by automatic censorship regulations. We advise most clients to "host in Hong Kong" whereby your content is served into the Chinese web at great speed with less regulatory restrictions. For those wanting to host in China (with large websites) we also provide China ICP and regulatory support, cloud hosting with China Telecom or Alibaba's Aliyun network.

1/5th of the internet now Chinese language users

Recent global internet user data shows that Chinese language now accounts for more than 1/5th of global internet users. Source:"InternetWorldStats.com"

China Sales Co. founder Mr. Robert Burns recently said in Shanghai:

"there is a lot of competition for Chinese internet views, and this graph helps to highlight how there is a lot of content to choose from. As a consequence if your business still does-not provide adequate translated content on your business website, or have Social Media engagement then there are plenty of other options online for Chinese prospects to find, click on and engage with."

Custom China Language Website design

China Sales Co. provides your business with China online platforms. Look your best when marketing and engaging with your Chinese prospects and customers. Custom China translations, web design and China hosting packages are all part of the China Sales Co. service.

Open your Alipay account

Open your free merchant Alipay account here. China Sales Co. are global licensed Alipay Agents and Alipay API System Installers and testers.

China Social Media

Open your China Social Media accounts and be found and shared, engage CRM and tracking tools to maximise your engagement with customers. Social media management provided by month. We open and manage Sina Weibo and WeXin (We Chat) accounts, including official upgrades, serviced and subscription accounts

China SEM:

Open your Baidu account for SEM and PPC campaigns. Global licensed Baidu agents and experienced SEM campaign and SEM ad campaign management team.

China SEO:

increase your web market share and long term branding with free SERP results on Baidu. We provide monthly on and off page Chinese/China SEO, Chinese Landing Page, Key Word analysis and link building.

ANZ bank presents "How to do Social Media in China" workshop October 6th Melbourne

With special guest presenters Stephen Chun and Tarak Najm.

China is the world’s most active social media market yet only a few foreign firms are truly activating their potential to engage with their Chinese customers.Keynote presentations and China social media workshop delivered by Stephen Chun and Tarek Najm (direct from China and the USA for the event) and hosted by China Sales Co. GM Robert Burns, this highly informative event is not to be missed.

Registration Pages:

Venue: ANZ Bank, 100 Queens St, Melbourne

Date: October 6th 9AM-11.30AM

Fee: $245 for non chamber members, $195 for chamber members *all attendees must register via chamber websites

Link to ACBC registration page "ACBC registration page"

Link to AmCham registration page "AmCham registration page"

This unique presentation and workshop by experts will :

• Inform the delegate on how to navigate the world of China social media

• Manage “China brand face” on top platforms

• The rules and regulations for China social media

• Workshop: guide for sample clients

• Q & A session

Event Schedule:

Registration and networking: 8.30-9.00

Opening welcome speech: 9.00-9.10

1st Key Note Presentation: 9.10-10.00

“What is China Social Media in 2015”

• Historical context of social media in China

• The top social platforms for brands today

• The rules and regulations for social media in China

Tea break and networking 10.00-10.20

2nd Key Note Presentation: 10.20-11:00

“China Social Workshop”

• Case study: positive and negative social analysis

• Workshop: how-to guide for Australian exporters and tourism destinations

• Q & A session 11.00-11.30

Closing speech: 11.30-11.40

Proudly organized by ANZ Bank, The Victorian ACBC Council, The American Chamber of Commerce, Parllay Networks and China Sales Co. Pty Ltd.

About Presenter: Tarek Najm

Tarek Najm is the CEO and Founder of Parllay, enterprise level social and mobile engagement platform for advertisers and publishers. Tarek is a visionary architect. His mission is to democratize and advance the industry paradigm via sophisticated yet simple technology, such as web semantics, interest networks, data mining and knowledge engineering. Prior to Parllay, Najm founded and led worldwide development of several large­-scale Web initiatives including: Microsoft adCenter Advertising Platform, PubCenter Platform for Publishers, Audience Intelligence for Data mining and Data Warehousing. Tarek was also co-­-founder of Microsoft AdCenter Incubation Labs.

Najm has over 20 years of experience in Software Engineering and Systems Architecture Design. He is an expert in the design of large-­scale Transactional Processing systems, Data Modeling, Distributed Systems, Massive Parallel Processing, and VLDB Data Warehousing systems.

Presenter: Stephen Chun

Stephen Chun
Stephen Chun

With more than two decades experience as a Director of top China digital and media companies Mr. Stephen Chun is a world renowned expert on China marketing. Currently Stephen is working as CEO of his advertising and consulting firm CTI USA, Sales Director for Parllay Networks USA, as an International Director for Shanghai Media Group (SMG) China’s largest publisher and owner of BestTV (mobile), Baidu Adsage USA, is a board member of Parllay networks platform and board advisor to China Sales Co. Hong Kong. Previous roles include managing and producing marketing and sales in North and South America for: Baidu, Sina Weibo, Tencent, WeChat, Facebook, Twitter, Qihu360, and mobile marketing, digital and traditional consulting for USA State Department and global brands.

Current clients include Burberry, Berkshire Hathaway, Tourism Mexico, Disney/MGM, Remy Martin, Airbnb, Michelin, CMB Regional Centers (Immigration Investment Visa to USA).

China's top Social Media Platforms
China's top Social Media Platforms

AmCham Logo

QBID: JD.com partners

Parllay: Social network management

Robert Burns in Australia: speaking events September & October 2015

Speaking soon at Austrade, AmCHAM and ACBC events come and meet and hear China Sales Co GM and China marketing expert Robert Burns speak at these upcoming events in Victoria and Tasmania. Robert Burns will be happy to meet and provide information on how to open your Alipay account, how to open We Chat Account and ChinaSEM and Baidu accounts.


Launceston: "Austrade presents: " Guide for E-Commerce in China"

Date: Tuesday 1 September 2015

Venue name: Launceston Town Hall

Address: 18-28 St John Street

City/suburb: Launceston, Tasmania

Start time: 1.00pm (Registration) 1.30pm seminar begins End time: 4.45pm

Bendigo "Austrade presents: Guide for E-Commerce in China"

Date: Thursday 10 September 2015

Venue name: The Capitol

Address: 50 View Street Bendigo 3552

City/suburb: Bendigo, Victoria

Start time: 1.00pm (Registration) 1.30pm seminar begins End time: 4.30pm

Traralgon: The Australia China Business Council Victoria presents: "Growing business opportunities in China"

Date: Friday 11 September 2015

Venue name: The Century Hotel

Address: 5 Airfield Rd, Latrobe Valley VIC 3844

City/suburb: Traralgon, Victoria

Start time: 1.00pm (Registration) 1.30pm seminar begins End time: 4.30pm

Geelong "Austrade presents: Guide for E-Commerce in China"

Date: Monday 14 September 2015

Venue name: Geelong City Hall

Address: 30 Gheringhap Street, Geelong

City/suburb: Geelong

Start time: 8.30am (Registration) 9.00am seminar begins, End time: 12.30pm

Melbourne "ANZ, the Australia China Business Council & American Chamber of Commerce presents: How to do Social Media in China"

Seminar and workshop with special international guests Mr. Stephen Chun and Tarek Najam"

Date: Tuesday 8th October 2015

Venue name: ANZ Bank

Address: Level 34, 100 Queens St. Melbourne 3000

City/suburb: Melbourne

Start time: 8.30am (Registration) 9.00am seminar begins, End time: 11.30am

ACBC members register here: "ACBC registration page"

AmCham members register here: "AmCham registration page"

China Sales Co. featured in Austrade "Guide to E-Commerce in China"

China Sales Co. is honored to be included in Austrade's "Guide to E-Commerce in China" publication with forward by the Minister for Trade Hon. Andrew Robb and Minister for Small Business Hon. Hon. Bruce Billison.

The launch of the guide for Australian businesses involved a 3 city roadshow, with 200+ attendees in Melbourne June 29th, Sydney 1st of July and on the Gold Coast on July 3rd.

Each event was attended by local members of Parliament, senior representatives of Austrade and China-Australia business councils, Alibaba, VIP.com, JD.com, Yihaodian, and a panel of experts.

China Sales Co. GM Robert Burns spoke on "How to get paid" and introduced to the audience the benefits of cross border e-commerce by opening Alipay and Union Pay accounts. Robert also spoke on "how to market online in China" and the importance of Social Media and localised web presence "to help curious Chinese consumers overcome the barrier to sale."

"We congratulate the hard work that the China Austrade office has put into this guide" stated Robert. "It contains valuable information and will inspire more Australian businesses to get engaged in China."